Anjunabeats, Anjunadeep, and Reflections Celebrate Earth Day 2024 with Sustainable Initiatives
In a major push towards sustainability, Anjunabeats, Anjunadeep, and Reflections, the three core labels under Involved Productions, commemorated Earth Day 2024 with a comprehensive sustainability drive.
On this special day, the labels launched three key initiatives: Earth Day Label Mixes with Royalty Donation Scheme, Sustainability Publication, and Sustainability Action at Anjuna HQ.
To mark the occasion, the labels have curated three planet-inspired mixes, which not only invite fans to take a moment to appreciate the music but also feature a unique twist. Artists and Anjuna will be donating royalties from these mixes to the Ocean Conservation Trust in perpetuity. Moreover, donations made between April 18 and 25 will be matched in the Big Give Green Match Fund campaign.
The labels’ commitment to sustainability is more than just a one-day affair. Involved Productions has outlined its vision for a more eco-friendly future, where individuals, communities, companies, and governments work together to reduce environmental impacts and preserve the planet for future generations.
The effects of climate change are well-documented, and the labels acknowledge the urgent need for collective action to mitigate its effects. To achieve this, they aim to reduce greenhouse gas emissions by 50% from their business activities as quickly as possible within the next 5-10 years.
To achieve this ambitious goal, the labels will be focusing on lowering emissions, reducing waste, conserving resources, and improving procurement and sourcing. They will also be sharing their roadmap for achieving this target with the public in the near future.
“We envision a future where all of us are more mindful of the environmental impact of our actions and make conscious choices to reduce our impacts,” said a spokesperson for Involved Productions. “We are committed to creating a more sustainable future for our artists, employees, and fans, and we invite everyone to join us on this journey.”
To learn more about Involved Productions’ sustainability initiatives, visit their website and stay tuned for updates on their progress towards a more eco-friendly future.